Many businesses remain stuck in the past -- struggling to understand why their brand isn't 'out there.' In fact, a big chunk of budgets are usually allocated to creating a wonderful piece of software or service, but marketing to customers remains a mere afterthought. I fill in this gap for you. My experience with 50+ companies around the globe has given me valuable insight into the intricacies of content for the digital age. Moreover, I'm a fully-qualified computer science engineer with a thorough understanding of technology -- giving me a significant edge over a more generalist writer.