The company\'s overview is very vague and does not contain any details concerning \"perperts\" in what they do or what they deal with

INSTRUCTIONS TO CANDIDATES

ANSWER ALL QUESTIONS

Audience

The company's overview is very vague and does not contain any details concerning "perperts" in what they do or what they deal with. Therefore, the company should include more types of common pets that need to be contained on the website. The homepage only shows one word with two different images on every page but does not elaborate on the included content.

The Cats sections only elaborate on its life stages, also elaborating on the best way to feed during the different stages. On the other hand, it does not elaborate on the food based on different species of cats, various diets, or if they have preferences.

The dog section only has a few paragraphs that explain dogs' activity, which needs more information on different types of dogs, how they should be fed or the type of food or preference. The information included should also entail toys recommended and activity needs that are much valuable to the pet owners throughout the dog's life.

Stakeholders.

The information included on 'Pexperts' is also on the frequently asked questions and is insufficient information. The information contained on the homepage does not have contact details, or data cannot be transferred to the pet experts. They should include all information by displaying it on their homepage throughout, and they should also include intensive information concerning information backed by evidence by experts to help trust their data. The site says more details than just referrals.

Describe how the current website functionality fails to meet audience and stakeholder's needs.

Audience.

The issues that are present while navigating and searching on the homepage make the users frustrated and intensified. In the navigation bar, the options do not highlight suitably and allow users to click on them or be in the exact location. One of the main problems is the lack of overview, with so little information on the website.

Shareholders.

Information of details, including their contact details, is not on the website. Users or pet owners should be able to contact them and give their personal and pet information to help set up experts' views with 'experts". If they wish to reach their goal of 150 each year, they should provide information for more users and makes it user-friendly. The lack of consultation information will prevent them from being a top search engine. There is a needs to be inclusive, especially in the new domestic care consultation and pet consultation, to attain their objective.

Describe how the current navigation system fails to meet audience and stakeholder's needs.

Audience.

When clicking the navigation bar, it was very functional and candid as it should be. The option for cats tab does not highlight anything, and another challenge is that the 'dogs' tab does not highlight dogs' information, but the information is mismatched; instead, it displays 'cats' information. While clicking the frequent asked questions tab, it made the home tab to be dysfunctional. In addition, typing into the search engine and clicking the fetch button does not work.

Stakeholders.

The issues for the users are equally crucial for the stakeholders. The website should be easy to navigate, although the current navigation is problematic and not easy to obtain information on the homepage of 'pexperts".

Determines the information architecture for the websites based on the attached "paradigm pet professional UI Design Specification" by doing the following.

Elaborate on the necessary website functionality and micro-interactions to meet audience and stakeholder's needs.

This means that the stakeholders and the audience require a user-friendly website.

Audience.

The details on the homepage require to have a description on every page. The audience should know what should be expected immediately from the homepage and its pages. The middle pages should consist of the links for every pet variety. Also, a secondary menu should be in the footer, consisting of links that give quick access to subpages for every pet type.

Stakeholders.

A new page will exist in a consultation form that allows the audience to defer to their pet owners' information and contact information to the pexperts. The stakeholders can apply data to the discussion.

The type of information used for one new page is based on one of the new user persona, including how the content elements align directly with the chosen user persona.

The fish owners wish to learn more about both salty and fresh water, depending on the type of fish the owner wants to keep. The website information on how can test water for different suitability and how water can be purifying water to make tap water safe should be included. In addition, information on how to maintain water chemistry so that water pH levels are safe for fish should also be on the website.

Snakes

The reptiles can eat food once or twice weekly, depending on age, activity level, and size. It should be noted that female snakes increase their food intake near breeding seasons. It is usual for a snake to go for two weeks without needing its next meal. The pet owner should be concerned if it has not eaten for more than two weeks; it is advised to go to the nearest vet to decide if it is ill or injured. The website information regarding snakes as pets is minimal because they need more care and attention than most domesticated animals.

Identify existing content from the website that will be removed or redeveloped and explain how that content fails to meet the proposed audience and stakeholders' needs. 

Audience.

Website content is concise and imprecise, does not offer sufficient evidence on the site and does not engage the visitors. There should be an overview of what the company offers on the websites.

Stakeholders.

There is no remark of pexperts or the consultations, and a client can offer more information about the pexperts and their achievements4. Create a visual sitemap to determine the structure and the hierarchy of the site content.

 

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